Business Administration, Diploma - Marketing Option

Program outline

For more details, including courses, please see the program outline in the Academic Calendar.

Program outline

What to expect

The program consists of 20 courses which can be completed in approximately two years if taken on a full-time basis. Evening and daytime classes are held predominantly at the Interurban campus and the program can be taken on a part-time basis.

Year 1

In the first year, you'll work through introductory–level courses in accounting, finance, economics, and marketing. Exit the program now with a Certificate in Business Administration or continue onto the year 2.

Year 2

In your second year, you'll work through marketing research, creative selling, and entrepreneurship courses. Exit the program now with a Diploma in Business Administration-Marketing Option.

Co-operative Education Option 

Apply your classroom skills in the workplace and bring your workplace skills back to the classroom! A Co-op work term is a great opportunity to gain work experience in your field while enrolled in your academic program. 

When you engage in co-operative education, you get an early start on preparing for your career after graduation! You will be joining a growing number of students who choose the opportunity to alternate between full-time studies and full-time paid work where you can bring your applied classroom learning to life.

Co-operative education is a learner-centered model that empowers you, the student, to direct your own learning and to make a valuable contribution in the workplace. Your learning will be guided and supported by both your employer and the School with a faculty member from your program assigned to coach, monitor, and evaluate your work term development.

To participate in Co-operative Education, prior to your first work term you will need to successfully complete

• Eight (8) first year courses, with a cumulative GPA of 3.0 (C+), and
• the workshop series CDEV-WPS

Talk to your Co-op & Internship Coordinator, or login to the Co-op and Career Portal to book a Co-op Information Appointment with an Employment Facilitator to get more information. Connect with your Academic Advisor to plan your program and how co-operative education can fit. 

Together you determine what timeline is most appropriate for you to take the mandatory Career Development-Workplace Preparation Skills (CDEV-WPS) course before your first work term.

International students

Under Canadian Immigration Law, as an international student you are eligible to participate in co-operative education and you can legally work in Canada during specified work terms.  The Work Permit Checklist for international students will assist in planning your participation in co-operative education.

A rewarding career

Marketing and public relations professionals in BC earn a median annual salary** of $56,900 depending on employer and seniority.

**2018 Job Bank Wage data

Effective from September 1, 2023, to August 31, 2024

Estimated tuition

Tuition estimates are for the entire program

Business Administration, Diploma - Marketing Option

$7,535 (domestic)
$31,780 (international)

Business Administration, Diploma - Marketing Option, Internship designation 

$8,338 (domestic)
$33,415 (international)

Business Administration, Diploma - Marketing Option, Co-op designation

$9,016 (domestic)
$35,050 (international)

Domestic tuition fees vary depending on the individual course fees for the classes you select.

For International students visit: International Tuition & Fees.

Student fees

In addition to tuition estimates, student fees are calculated based on your enrolment. Refer to: Student Fees.

Financial assistance

You may need to find more than one source of funding to help pay for your education and living costs while attending college. Check out sources of money you don't need to pay back as well as those that need to be repaid.

Financial Aid & Awards