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PSA
Release Date: February 28, 2018

When you wear a pink shirt this Wednesday, February 28, you’ll be joining thousands of others across Canada who stand against bullying in schools and work places.

This year, Pink Shirt Day is encouraging others to combat cyberbullying by thinking twice before posting something negative, and instead using the internet to spread kindness - because we know that #NiceNeedsNoFilter!

Pink Shirt Day began in February of 2007 in a Nova Scotia high school after a student was bullied for wearing a pink shirt to his first day of Grade nine. He was taunted and ridiculed with verbal abuse and threats of physical violence. Two older boys noticed what was happening and decided to take a stand. After school, they went to the local thrift store and bought every pink shirt they could find. Then they emailed their classmates with their plan.

The next day they gave out dozens of shirts but in addition, hundreds of students showed up wearing their own pink clothes. The “Sea of Pink” story has since inspired anti-bullying action in communities across Canada and beyond.

The Camosun community is encouraged to wear pink in support of anti-bullying this Wednesday and maybe say something nice about someone on Instagram, Facebook or Twitter and add #PinkItForward.

(click to enlarge photo)

Pink Shirt Day Lansdowne
Pink Shirt Day at Lansdowne

Pink Shirt Day Interurban
Pink Shirt Day at Interurban

Pink Shirt Day

Last updated: February 28, 2018 11:33 am

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